Home News Candy Collab: Pat McGrath Makeup Unveiled for Candy Crush

Candy Collab: Pat McGrath Makeup Unveiled for Candy Crush

Feb 25,2025 Author: Grace

Candy Crush Saga and Pat McGrath Cosmetics: A Sweet Collaboration

Prepare for a sugary-sweet surprise! Mobile gaming giant Candy Crush Saga is partnering with renowned makeup artist Pat McGrath Labs to launch a limited-edition cosmetics line. This exciting collaboration will soon bring Candy Crush-themed makeup to store shelves, including lipsticks, glosses, and nail polishes.

But that's not all! To celebrate the launch (available February 27th), three lucky online customers will receive a dazzling $10,000 diamond ring, adding an extra layer of excitement to this already sweet collaboration.

A picture of bejewelled cosmetic packaging with red and gold stripesDiamonds are Forever: A Bold Marketing Move

This marketing strategy is a refreshing throwback to simpler times. Instead of relying on influencer collaborations, Candy Crush is taking a risk with a unique approach: randomly including three $10,000 diamond rings in online orders. This bold move is sure to generate significant buzz and highlight the evolution of gaming merchandise.

The evolution from simple t-shirts to luxury diamond jewelry showcases the incredible growth of the gaming merchandise market.

Looking for a different kind of challenge? If this collaboration has you craving a retro gaming experience, check out Jump King, a challenging platformer that's received rave reviews. Test your skills and see if you can conquer this pixelated peak!

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