Candy Crush Saga and Pat McGrath Cosmetics: A Sweet Collaboration
Prepare for a sugary-sweet surprise! Mobile gaming giant Candy Crush Saga is partnering with renowned makeup artist Pat McGrath Labs to launch a limited-edition cosmetics line. This exciting collaboration will soon bring Candy Crush-themed makeup to store shelves, including lipsticks, glosses, and nail polishes.
But that's not all! To celebrate the launch (available February 27th), three lucky online customers will receive a dazzling $10,000 diamond ring, adding an extra layer of excitement to this already sweet collaboration.
Diamonds are Forever: A Bold Marketing Move
This marketing strategy is a refreshing throwback to simpler times. Instead of relying on influencer collaborations, Candy Crush is taking a risk with a unique approach: randomly including three $10,000 diamond rings in online orders. This bold move is sure to generate significant buzz and highlight the evolution of gaming merchandise.
The evolution from simple t-shirts to luxury diamond jewelry showcases the incredible growth of the gaming merchandise market.
Looking for a different kind of challenge? If this collaboration has you craving a retro gaming experience, check out Jump King, a challenging platformer that's received rave reviews. Test your skills and see if you can conquer this pixelated peak!