Hero Wars Hits 150M Installs After Tomb Raider Collab

Nexters' fantasy RPG, Hero Wars, has achieved a remarkable feat, surpassing 150 million lifetime installs—a new all-time high. This achievement is particularly noteworthy considering the game's longevity; launched in 2017, it continues to perform strongly in revenue charts, remaining a top-grossing title for Nexters. Hero Wars, following the knight Galahad's quest to overthrow the Archdemon, has consistently held its position in various app store rankings, demonstrating enduring popularity despite fierce competition.

While we haven't extensively reviewed Hero Wars here, its sustained success speaks volumes. The continued engagement with Galahad's adventures suggests a dedicated player base, and several factors likely contribute to this latest milestone.

From Quirky Ads to Collaborative Success

Hero Wars' unconventional and sometimes surreal advertising campaigns have certainly generated buzz, although their effectiveness is debatable. However, a significant contributing factor to this recent surge in installs is likely its first major collaboration—a partnership with the iconic Tomb Raider franchise.

This collaboration lent Hero Wars a degree of credibility, potentially enticing players who were previously hesitant due to the game's unique marketing approach. The positive impact of this collaboration is evident in the impressive milestone achieved. Future collaborations seem highly probable, given this successful partnership.

Interested in exploring other top-tier mobile games? Check out our curated list of the best mobile games of 2024 (so far)! Alternatively, for a glimpse into the future of mobile gaming, explore our list of the most anticipated mobile games of the year. Prepare for some exciting releases in the coming months!