Switch 2 Price Overshadows Reveal

The excitement surrounding the reveal of the Nintendo Switch 2 is undeniable, with its enhanced graphical capabilities and a lineup of promising titles. Yet, the absence of a new 3D Mario game—eight years on from Super Mario Odyssey—is a notable disappointment. However, the reveal wasn't all about what's missing; it showcased the open-world adventure of Mario Kart World, the much-anticipated return of Donkey Kong with Donkey Kong Bananza, and the intriguing The Duskbloods, which hints at a spiritual successor to Bloodborne. But amidst the buzz, one topic has dominated conversations: the price.

At $449.99, the Switch 2's base price isn't exorbitant for 2025 technology standards. However, the real sticker shock comes from the costs associated with fully enjoying the console. Mario Kart World, a standout title, is priced at a hefty $80, significantly higher than the typical $60 to $70 price point for new releases. This high price tag, combined with the need for additional Joy-Con controllers at $90 for multiplayer fun, and a Nintendo Online membership for global connectivity, paints a picture of a potentially expensive entry into the Switch 2 ecosystem.

Nintendo Switch 2 System and Accessories Gallery

91 ImagesOn the flip side, one could argue that Mario Kart World offers exceptional value, potentially being the only Mario Kart game for the Switch 2 for years to come. When compared to free-to-play games like Fortnite, where players might spend an equivalent amount over time on in-game purchases, the $80 price might not seem as steep. A family cinema outing can cost just as much for a fleeting experience, making a decade-long engagement with Mario Kart a more attractive proposition.

Despite this, the pricing strategy raises eyebrows, especially with other titles like Donkey Kong Bananza at $69.99, and both Kirby and the Forgotten Land and The Legend of Zelda: Tears of the Kingdom also priced at $80. This trend could set a new, higher standard for game pricing across the industry, potentially influencing future releases like GTA 6.

The question of upgrading older games to the Switch 2 version adds another layer of complexity. PlayStation has offered $10 upgrades for some of its PS4 games transitioning to PS5, a model that seems reasonable. However, if Nintendo opts for a higher upgrade fee, it could dampen enthusiasm for these enhancements. For instance, buying Tears of the Kingdom on Amazon for $52 and then facing a potentially costly upgrade to the Switch 2 version raises questions about the most cost-effective approach.

The decision to charge for the Nintendo Switch 2 Welcome Tour, a virtual exhibition with minigames, feels particularly out of step. Given that Astro's Playroom was offered for free with the PlayStation 5, the expectation for such a welcoming experience to be included with the Switch 2 seems reasonable. The contrast between these approaches highlights a potential misstep in Nintendo's launch strategy.

While the pricing of the Switch 2 and its ecosystem doesn't overshadow the reveal entirely, it certainly tempers the excitement. Nintendo has the opportunity to adjust its strategy to ensure the Switch 2's launch is celebrated as the success it could be.